Target audience and magazine advert

Our target audience has been stated before, however we will need to be revisiting it when we come to design our magazine advert. We have to take the interests of our target audiences incorporate them into our advert. We must also use the factors that appeal our target audiences to our star persona and incorporate them into the advert. These could be all sorts of factors including graphics, typography, placement of images and theme of advert. I have been looking at a couple of magazine adverts from similar artists and analysing them. One factor i think would appeal to our target audience and match our star persona would be to include an image of our star, Eliza Mindel. This image would show her face and include her emotions/feelings. It would be good to use some of the Photoshop techniques i have mentioned in previous posts as well. The image should fade to black either on the top or the bottom, or both. Creating a main focus on the artist. Meaning audiences will be able to relate to her feelings. One advert i have seen a similar effect on is Ellie Goulding's 'Lights' advert.

The advert will also include ratings from multiple recognisable critics. Just like in the above example. This will appeal to our target audience because teenagers are easily influenced, therefore by seeing a review saying it is 4 or 5 star they will take the word of the critic.