DSCF8135, a photo by Media Studies 03 on Flickr.
This is an initial idea for our did-pack. The main things we want to include throughout is a recognisable identity for our artist, this through the font of the artists name throughout the images and a clear colour scheme which we will use as pastel colours or sunset colours. All of this will connote her star persona and will attract her audience of mainly females. We also wanted to fit with connotations from our music video which was surrealistic and quirky, therefore the idea of cartoon like trees and birds would fit these conventions well. Also as our star persona is a down to earth artist and innocent we choose to use natural images to portray this. We also wanted the pack to look simple but effective which is quite similar to our music video. Our persona is all about her and her music therefore we dont want to use lots of editing and create extravagant images as this draws away from her naturalness and key themes within our persona.
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