Tuesday, 25 September 2012

Notes on Cheryl Cole video:- 'under the sun'

  • Temporal editing - night then day in five seconds
  • Continuity editing during dance routine on car
  • Lots on cutting on the beat- makes the video run smoothly
  • Newspaper dropped to the beat
  • temporal editing- sun setting and rising

References to looking/voyeurism
  • camera focusses on legs- waist!
  • costume encourages voyeuism
  • mid-shots of her body while she is not looking
  • tracking slow
  • she mirrors eyes looking up and down
  • positioned in male point of view
  • increase target audience:
  • appealing to aspirations of females
  • What they 'should' look like and how males should look at them

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